Xaxis has made the shortlist for The Drum Digital Advertising Awards 2019.
In the modern world, every business needs to be able to navigate their way through the digital minefield and produce work that cuts through and gets results. That's why these awards were created: To unearth the talented individuals, teams, products and services that are making the biggest difference in the digital advertising world.
As part of The Drum Awards, a global scheme that aims to identify the best practices, companies, and people in our industry, these awards honour those who are producing the best work in digital advertising and aim to share that information with readers of The Drum - one of the worlds largest marketing platforms - to help them make better decisions.
The awards show will take place at the Edison Ballroom, New York City on 13 November.
In the modern world, every business needs to be able to navigate their way through the digital minefield and produce work that cuts through and gets results. That's why these awards were created: To unearth the talented individuals, teams, products and services that are making the biggest difference in the digital advertising world.
As part of The Drum Awards, a global scheme that aims to identify the best practices, companies, and people in our industry, these awards honour those who are producing the best work in digital advertising and aim to share that information with readers of The Drum - one of the worlds largest marketing platforms - to help them make better decisions.
The awards show will take place at the Edison Ballroom, New York City on 13 November.
Xaxis Nomination Below:
Category
Best Overall Technology for Programmatic Trading
Agency
Xaxis
Description
Xaxis’ proprietary AI technology, Copilot, simplifies the complex digital advertising space by solving for what really matters: a client’s goal. Each brand is different and seeks their own advantage, which is why Copilot enables them to use bespoke solutions and KPIs that align directly with their ultimate marketing and business goals, powered with customized AI. While many companies can employ similar algorithms to drive efficiencies, unique models can only be developed with the right amount of data and expertise to train them. Xaxis Data Scientists, Engineers, and Analytics Teams have executed strategies for nearly 2,000 brands using Copilot, not only freeing up valuable hours for our trading teams to be more strategic in their roles, but also directly impacting performance results, often driving double-digit success.