Xaxis recruits Vizzotto to head EMEA sales
Filippo Vizzotto has joined Xaxis, GroupM’s programmatic media and technology platform, as EMEA sales director. Reporting to EMEA president John Wittasaele, priorities for Vizzotto include building relationships with clients and agencies on a regional and global scale to address the challenges brands face when planning digital media investments.
Vizzotto, who will also act as an EMEA ambassador for new products and innovation, joins the Xaxis EMEA management team from Shazam, where he oversaw advertising across 11 European countries through a mix of local resellers, direct reports, and personal sales activity.
“I’m looking forward to working for an established powerhouse within the advertising technology community,” said Vizzotto. “The combination of cutting-edge AI-led technology and global talent places Xaxis at the heart of innovation within a constantly evolving industry such as digital advertising.”
